Silvia Saliti

25+ years of international experience in Marketing, PR and Communications

At the beginning of 2025 I decided to embark on my consulting adventure to enhance my multifaceted business aptitude as a Seasoned Advisor with over 25 years of experience in Marketing, Event Management and PR Communication at an international level. My career has in fact developed between Italy, the United Kingdom (4 years), the USA, Asia Pacific and Middle East Africa (7 years), working with some of the most prestigious brands in the automotive and luxury sector.

As the founder of JUMP Srl, I also manage marketing strategies for public figures in professional sports, developing innovative approaches in personal branding and digital communication management aimed at maximizing the value of athletes and talents in a lasting way over time.

25+

Years of Experience

11

Years Abroad

6

Luxury Brands

5

Continents

  • Public figures, athletes and talents who want to build their personal branding worldwide
  • Business realities in the sports world and beyond looking for managerial flexibility and oriented towards Asian markets
  • Automotive companies intending to grow and organize both marketing and sales processes to make a qualitative leap

Current Roles

• Executive Authority Board Member, Freedom Freedom International Group
• Brand Management Executive & Group Marketing, BiAuto SpA Firenze
• Strategy Director & Shareholder presso Jump
World Athletics Athlete Representative
• Board Member and Strategic Marketing Partner, Jumpers World Media

Brand & Product Launches

Management of international launches for luxury and automotive brands

Marketing Strategy

BTC and BTB strategy development in the luxury sector.

Product Development

Complete management of the product development cycle.

Event Management

Organization of international events and luxury experiences.

Digital Strategy

Digital media planning and social media management..

PR & Lobbying

Public Relations Management and Network Development.

Expertise in Marketing

Specialized in experiential marketing and high-level public relations (VIP management). Expert in ATL, BTL and Digital communications.

International Events

Senior Manager with proven successful experience in managing international events in the Sports and Luxury sectors.

Strategy & Branding

Expertise in conceptualizing and implementing branding strategies, product launches and digital strategies.

2025 – Presente
Jumpers World Media

⁠Brand Marketing Consulting

GG11

2025 – Presente
Jumpers World Media

⁠Board Member and Strategic Marketing Partner

Jumpers World Media

2025 – Present
Freedom International Group

⁠Executive Board Member

Freedom International Group

2025
BiAuto SpA Firenze

⁠Brand management executive

BiAuto SpA Firenze

2023 – 2025
Freedom International Group

Vice President Marketing – General Manager Italy

Freedom International Group

2021-2023
Gruppo L’Automobile

Group Marketing Manager

Gruppo L’Automobile

Head of Marketing Lamborghini Roma

2016 – 2021
Automobili Lamborghini

Head of Marketing & PR APAC

Automobili Lamborghini

Leadership of Marketing and PR team for the entire Asia Pacific region

2015 – 2016
Bentley Motors

Marketing & PR Manager APAC

Bentley Motors

Regional Marketing Management for South East Asia

2013 – 2015
Ferrari

International Marketing Manager

Ferrari

Global launch: Ferrari California T, 458 Speciale, LaFerrari

2011-2013
PRAMAC / PR Industrial

Head of Group Marketing

PRAMAC / PR Industrial – Ducati Pramac Moto GP team

Pramac Team Marketing Manager

2008 – 2011
Alfa Romeo

Senior Global Product Manager

Alfa Romeo

MiTo, D & D-SUV Segment

2008 – 2011
Piaggio & CO Spa

Brand Manager Gilera
Marketing Manager UK (Londra)
Product Manager ZIP, ZIP SP, Liberty, Beverly line up

Piaggio & CO Spa

MiTo, D & D-SUV Segment

Scuola Superiore Sant'Anna di Studi Universitari e di Perfezionamento

⁠Sant’Anna School of Advanced Studies and Specialization

Innovation Management Master, Business Administration and Management, GeneralInnovation Management Master, Business Administration and Management

Università di Pisa

⁠University of Pisa

Bachelor’s Degree in Business Administration, Economics Bachelor’s Degree in Business Administration, Economics

Alfa Romeo

Alfa Romeo

Testing license

    Silvia Saliti